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How Justin Bieber Helped Save A Famous Fast Food Chain From Financial Hardship

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How Justin Bieber Helped Save A Famous Fast Food Chain From Financial Hardship
How Justin Bieber Helped Save A Famous Fast Food Chain From Financial Hardship

According to CNN, Justin Bieber put his Midas touch on “Timbiebs Timbits” a new limited-time donut line at Tim Hortons. Bieber’s collab with the fast-food chain actually helped increase the company’s profits in the last quarter of 2021. TMZ reported that Bieber was also involved in the flavor selection process, which included an eclectic white fudge, sour cream chip, and birthday cake waffle. The Timbiebs Timbits were so successful that it helped the company see a 10.3% spike in sales, prompting Tim Horton’s company president Jose Cil to say that he’s a “Belieber.” Cil told BuzzFeed that the promotion “was one of the more successful traffic-driving initiatives in recent memory and outperformed our internal expectations.”

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If fans ever needed more of a reason to visit Bieber’s birth land for more than just the healthcare and Tim Hortons’ coffee, it would definitely be for a bite of the sour cream chip donut hole. It’s without a doubt that Bieb’s fans are saying “Never Say Never” to that one. 

How Justin Bieber Helped Save A Famous Fast Food Chain From Financial HardshipSource

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