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Dishwashing liquid manufacturers, Morning Fresh, says it has kicked off a national consumer promo tagged, the ‘30 million naira gang promo’ as part of a series of activities to commemorate 30 years of activities in the Nigerian market.
A statement by the company said the promo which had commenced would run till December, and features live draws.
It said the promo was targeted at rewarding loyal consumers with prizes such as kitchen makeovers, refrigerators, generators, microwaves, washing machines and to top it all, 30 millionaires would emerge at the end of the promo.
The Regional Head of Marketing, Africa, PZ Cussons, Daniel Gyefour, said, the 30 million naira gang promo aligned with Morning Fresh’s new brand positioning of caring for those who care by softening the tough job of cleaning, and offering value adds to its loyal consumers.
Gyefour said the brand cared for the well-centred women who made strong contributions to society through nurturing happy families.
According to Gyefour, “The brand exists to serve the hygiene-conscious woman, who prides in keeping her kitchen clean, and ultimately taking good care of her family. Morning Fresh brand is definitely the best companion for caregivers in softening tough jobs and caring for those who care, bringing the home and family together with love.”
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